#1 Local SEO

Local SEO is optimizing a website and other online platforms to appear higher in local search results. It aims to improve visibility and attract local customers searching for products or services within a specific geographic area. Local SEO leverages techniques like optimizing website content, building local citations, managing online reviews, and ensuring NAP (Name, Address, Phone number) consistency across different platforms. This marketing strategy is especially relevant for small and brick-and-mortar businesses that primarily target customers in a specific locality. By implementing local SEO tactics, companies can increase their chances of ranking higher in local search queries, driving more local traffic, and ultimately generating more local sales or foot traffic.

Local SEO and regular SEO (organic SEO) are two different approaches to optimizing a website for search engines. Here are some key differences:

1. Geographic Focus: Local SEO targets a specific geographic area, such as a city or region, while normal SEO aims to attract a broader audience on a national or international scale.

2. Search Intent: Local SEO focuses on optimizing for location-based search queries, such as "dentist near me" or "restaurants in [city]." Normal SEO, on the other hand, targets more general search queries related to a specific topic or industry.

3. Competition Level: Local SEO typically has lower competition than regular SEO, as it targets a smaller geographic area. With traditional SEO, businesses must compete with a larger pool of websites targeting the exact keywords and topics.

4. Google My Business (GMB): Local SEO heavily relies on optimizing Google My Business profiles, which include essential information like address, phone number, opening hours, and reviews. For regular SEO, having a GMB listing is less crucial.

5. Focus on Local Directories: Local SEO involves listing businesses on local directories, review platforms, and mapping services, like Yelp or TripAdvisor. This emphasis on local listings and directories is less important for regular SEO.

6. Location-Specific Keywords: Local SEO involves targeting location-based keywords, including city or neighborhood names, alongside relevant industry keywords. Regular SEO focuses on broader, more general keywords that may not have a specific geographical element.

While there are distinct differences, local SEO can complement and enhance a comprehensive SEO strategy, especially for businesses with physical locations. By combining both approaches, companies can improve their overall search engine visibility and attract local and broader audiences.

First, we prepare localized text in your local language with mentions of your area's and business's peculiarities. For example, if you asked us to develop something related to Bangkok, Thailand, we would use the Thai language and write about the city and local customs.

Secondly, we will research bloggers to find the ones ranked high in this area. The blog may be international, but we will check Google to see if it ranks the blog high in the target area.

In conclusion, you will receive backlinks from highly contextual blog posts on a website ranked high in the area.

No, the price is the same. However, the delivery time may be higher because we need to do more research, and we have a higher refusal rate from bloggers when we ask them to publish localized content.